Fintel Analytics blog

Data & AI Insights

Expert perspectives on data analytics, AI agents, internal tools, and business intelligence from the Fintel Analytics team.

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Data Engineering

Nested JSON in dbt BigQuery Staging: Fix the Anti-Pattern

Parsing nested JSON incorrectly in dbt BigQuery staging models is one of the most common — and most expensive — anti-patterns in modern analytics stacks. Here is how to find and fix it.

dbtBigQuerydata engineering